Best ROI Home Improvements: Top Projects for Added Value

August 1, 2025

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Exterior renovations are a smart way to build home equity and improve daily comfort. Roofing, siding, windows, and other key upgrades can strengthen your home's structure, lower energy bills, and improve its appearance. These types of projects also tend to offer strong resale value, making them worthwhile for homeowners thinking long term.

Roofing: Your First Line of Defense

A strong roof protects against water damage, insulation loss, and structural issues. Replacing worn or outdated roofing is one of the highest-ROI upgrades a homeowner can make. It improves both the safety and appearance of the home while reducing energy costs and maintenance needs.


FTC Oury Group installs premium roofing systems using materials from CertainTeed. With expert craftsmanship and reliable performance, a new roof adds value, enhances curb appeal, and provides lasting protection.

A group of contractors installing premium roofing.

Front & Entry Doors: Making a Powerful First Impression

A well-designed entry door adds character, improves security, and increases energy efficiency. It’s one of the first features people notice and can make a home feel more welcoming and well cared for. Replacing an outdated or damaged door is a simple upgrade with a strong ROI.


Steel and fiberglass options provide a clean look with long-lasting durability. Many models include modern insulation and weatherproofing, which helps cut down on energy loss and keeps the home more comfortable year-round. A visually appealing entry door can also increase perceived home value during showings, creating a lasting impression that influences buyer perception.

Siding: A Smart Investment for Style and Efficiency

New siding does more than refresh a home’s appearance. It protects the structure from the elements, improves insulation, and can reduce maintenance costs. Upgrading old or damaged siding is a high-ROI project that delivers both aesthetic and functional benefits.


Fiber cement and vinyl are two of the most popular materials for their durability and low upkeep. Products from manufacturers like James Hardie offer weather resistance and long-lasting curb appeal. James Hardie siding is engineered to withstand harsh Midwest weather, including freeze-thaw cycles, high humidity, and strong winds. Quality siding also helps regulate indoor temperatures, which can lower heating and cooling expenses.

Window Replacements: A Clear Win

A contractor installing a new window.

Old windows can lead to energy loss, moisture issues, and reduced home value. Replacing them with high-efficiency models improves insulation, reduces noise, and enhances curb appeal. This upgrade is often ranked among the best for ROI, especially in older homes.


Modern windows are built to perform. Double or triple-pane glass, low-emissivity coatings, and tightly sealed frames help maintain consistent indoor temperatures and cut down on utility costs. Updated windows are often highlighted in home listings and can be a deciding factor for buyers comparing properties in the same neighborhood. New windows also make a strong visual impact, both inside and out.

Gutter Systems: Small Upgrades with Big Impact

Gutters play a key role in protecting a home from water damage. When they are old, undersized, or poorly installed, they can lead to costly issues like foundation erosion, basement leaks, and exterior staining. Replacing or upgrading gutters is a simple improvement that supports the long-term health of the home.


Seamless aluminum gutters and properly designed downspout systems help direct water away efficiently. Add-ons like gutter guards reduce maintenance and extend the lifespan of the system. Though often overlooked, gutters provide a reliable return by preventing damage before it starts.

The Importance of Professional Installation

Even the best materials can underperform if not installed correctly. Proper installation is critical to achieving the full value, efficiency, and longevity of any home improvement project. Poor workmanship can lead to gaps, leaks, and early failure, which ultimately reduce ROI.


Experienced installers follow manufacturer guidelines, ensure secure fitment, and pay attention to details that protect the home over time. For example, improper window flashing or siding gaps can lead to mold growth or wood rot, problems that often go unnoticed until major repairs are needed. Professional work also helps maintain warranty coverage, which adds peace of mind for homeowners and future buyers alike.

Sustainable Choices, Long-Term Gains

Sustainable exterior upgrades offer long-term value by lowering utility costs and reducing environmental impact. Energy-efficient windows, insulated siding, and reflective roofing materials all contribute to better performance with less waste.


High-quality materials from brands like James Hardie and CertainTeed are designed to last longer and require less maintenance, reducing the need for future repairs or replacements. Choosing products with strong environmental standards can also be a selling point for buyers looking for eco-conscious homes.

Prioritize Your Investment: Start with the Exterior

The exterior of your home protects everything inside it. That makes it the smartest place to start when planning renovations. Projects like roofing, siding, windows, and doors not only improve the look of the property but also strengthen its performance and value.


Upgrades that boost curb appeal, improve energy efficiency, and prevent damage tend to offer the highest ROI. Focusing on these essentials first builds a strong foundation for any future interior improvements.

Ready to Invest in Your Home?

If you're considering home improvements that add real value, start with the exterior. FTC Oury Group delivers expert installation, premium materials, and trusted service for roofing, siding, windows, gutters, and more. 


Take the next step toward a smarter, more valuable home. Contact us today to schedule your free estimate and speak with a knowledgeable member of our team. We're here to help you make informed decisions with confidence.

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